EPICA
Creative project management for the EPICA brand.
End-to-end client support, creative team leadership, and producing advertising campaigns.
Seasonal brand campaigns
Development and delivery of visual communications for the brand's key moments.
The spring campaign brought together an emotional visual world associated with lightness, renewal, and the feeling of a new season. The art direction centered on an airy aesthetic, motion, and EPICA product as part of an inspiring lifestyle context.
Led production of 3D visualizations and advertising assets to support sales and launch new product lines.
Projects required close collaboration between the brand team, designers, and CGI specialists to achieve high visual detail and alignment with brand guidelines.
What stood behind each project
- client and team communication;
- timeline management;
- quality control;
- production organization;
- creative approvals;
- campaign launch support.
